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General Description

The American Mint, a world leader in the coins and collectibles industry, is looking for a Director of Marketing to drive the business forward. This individual will oversee all planning, execution and analysis of the company’s direct marketing efforts.

Essential Functions & Responsibilities

  1. Manage and develop direct marketing team.
  2. Oversee planning, execution and analysis of all marketing efforts including direct mail, space media, package inserts and Internet marketing/e-commerce.
  3. Oversee expansion into new continuity marketing models with a focus on long-term sustainability.
  4. Translate marketing results into actionable insights for Product Development and Advertising Teams in the context of a marketing-oriented business environment.
  5. Act as main point of contact for all marketing-related issues within the company.
  6. Coordinate with global marketing team and sourcing group.
  7. 5-10% travel to German, Swiss, or UK offices encouraged but not required.

 

 

 

Education, Skills and/or Experience

 

Bachelor’s degree required; MBA preferred

At least 5 years experience as a Marketing Director or Senior Direct Marketing Manager

Understanding of direct marketing best practices

Strong project management skills

Excellent aptitude for statistical/financial analysis

High level of attention to detail

NOTES:

Additional Salary Information: + bonus
Internal Number: 0828
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