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Manager of Email Marketing

  • A Ray of Hope to the Most Vulnerable Jews Around the World
  • A Resource for Building Bridges of Understanding between Christians and Jews
  • A Commitment to Serving Others as well as Each Other

That’s The Fellowship…and you can be part of our remarkable mission and team!

We help over a million Jews in need each year and as our Manager of Email Marketing, your experience in developing and executing effective email marketing strategies will allow us to help even more. As part of a collaborative integrated fundraising team, your efforts will increase donor engagement, conversion, cultivation, and revenue for continued support of The Fellowship’s mission.

 

Some key areas of focus for this role include:

Campaign Development

  • Developing strategic email campaigns for base communications and constituent journeys to increase donor engagement, conversion, retention and revenue per email send as part of an integrated marketing approach for The Fellowship.
  • Overseeing build out and approvals to ensure emails are on brand and donor-centric.
  • Managing a comprehensive calendar for all email communications including subscriptions, identifying key opportunities and concepts for testing, segmentation, and personalization.

Program Optimization

  • Managing implementation of projects that take the email program to the next level of customization, personalization, donor stewardship, and functionality in accordance with the integrated marketing and fundraising plans and organizational priorities.
  • Collaborating with creative and content teams in developing effective messaging strategies and creating donor-centric, compelling emails while implementing industry best practices.
  • Developing and managing a testing plan for both base communications and subscriptions, identifying priorities for growth, improvement, and organizational priorities.

Analysis

  • Analyzing campaign results against key performance indicators and goals. Sharing findings with the broader team.
  • Collaborating with the Analytics team to follow trending of email metrics to ensure list health, deliverability, and donor engagement.
  • Recommending and implementing improvements based on strategic testing to achieve campaign objectives.

Team Management

  • Managing and providing mentoring to email marketing staff to develop a highly functioning team.
  • Providing needed support, knowledge sharing, and guidance for individual and team success.
  • Involving staff in higher level projects and meetings, as capacity allows, to develop skills.
  • Ensuring appropriate capacity for strategies and tactics that support organizational and channel goals.

As the ideal candidate, you’ll possess these qualities and experience:

  • Bachelor’s degree in marketing, business, or similar discipline or equivalent experience
  • Certified Fundraising Professional, Member of Association of Fundraising Professionals or similar professional organization or working toward certification preferred
  • Minimum of 5 years’ experience of measurable success in marketing with focus on email marketing and strategy implementation in a non-profit environment
  • Previous experience incorporating A/B testing as part of campaign and strategy development
  • At least 3 years of experience managing and coaching a team to success
  • Non-profit fundraising experience strongly desired
  • Strong, hands-on experience and knowledge of email platforms and analytics tools as well as other digital marketing technology (including Marketing Cloud)
  • Knowledge of HTML/CSS. Intermediate level proficiency in Microsoft Office applications
  • Understanding of the Evangelical Christian market with the ability to write emotive copy that speaks to this audience             
  • Familiarity with issues associated with Christian-Jewish relations, Israel, and other Middle East current events a plus along with familiarity with the Bible
  • Excellent project/time management skills
  • Detail-oriented and highly organized with the ability to manage multiple priorities in a rapidly changing environment
  • Well-developed analytical skills; ability to translate strategy into tactical execution. Ability to make sound recommendations
  • Ability to collaborate across departments to achieve desired outcomes for communication strategies
  • Excellent communication skills (written and oral) with the ability to communicate effectively with all levels of the organization. Strong proofreading skills
  • High degree of initiative and independent judgment

We offer a friendly, rewarding place to work, great benefits, and an office located near public transportation. If your interest has been piqued and your heart touched please submit your cover letter, resume and salary requirements so that your journey in helping others through The Fellowship’s mission can begin.

Thank you for your interest in joining our team. We are an equal opportunity employer.

About International Fellowship of Christians and Jews
The International Fellowship of Christians and Jews was founded in 1983 by Rabbi Yechiel Eckstein to promote understanding between Jews and Christians and build broad support for Israel and other shared concerns. Now celebrating over 35 years of lifesaving ministry, our vision is that Jews and Christians will reverse their 2,000-year history of discord and replace it with a relationship marked by dialogue, respect and cooperation. A History of Helping The Fellowship's success has far exceeded expectations. Over the years, we have been leaders in Jewish-Christian relations, building bridges of goodwill that have led to greater understanding and cooperation between members of these two great faiths. We have helped hundreds of thousands of Jews escape poverty and anti-Semitism and return to their biblical homeland, funded humanitarian assistance that has touched the lives of millions of Jews in Israel and around the world, provided life-giving aid to Israel’s victims of war and terror, and much more. About Rabbi Eckstein, Founder and President, IFCJ; Goodwill Ambassador, State of Israel Rabbi Yechiel Z. Eckstein, founder and president of the International Fello...wship of Christians and Jews, has devoted almost 35 years to building bridges of understanding between Christians and Jews and broad support for the State of Israel. He is the leading advocate of religious freedom worldwide.
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