Career Center

This savvy marketing communications professional brings a creative brief to life by writing highly engaging content that spans digital and traditional communication channels. This position works with business partners throughout the Marketing organization to produce a variety of tactics that grow product and service engagement and sales, build brand preference and drives customer satisfaction.

Essential Duties/Responsibilities:

*Works with Product Managers, Customer Service and business leadership to develop and write customer-oriented content for digital and traditional channels that promote CenterPoint Energy products and services.

*Researches, writes and edits content for digital and traditional communication channels, including email, Web, social media, bill inserts/onserts, videos, infographics, brochures, letters and direct mail.

*Maintains consistent voice that represents the brand, adjusting tone and style for each audience and channel, as appropriate. Edits content across channels to ensure overall accuracy and consistency.

*Collaborates with Art Directors, Channel Managers and Video Producers to recommend photos, art, graphics and design templates that will best showcase desired messages and make content easy to consume.

*Uses software tools to post/publish Web content or flow email content into approved templates in order to streamline workflows.

*Uses project management skills and job tracking tools to ensure jobs are on schedule and meet approvals at various points during production.

*Supports other departments through collaboration on story ideas, editing, and proofreading.

*Oversees content testing and helps analyze results to ensure content meets business objectives.


Requires a bachelor’s degree in Communications, Journalism, Marketing, Advertising or Business Administration from an accredited college or university.


Level I: Requires a minimum of 3 years of experience as a writer for marketing or customer communications content, either in-house or with an agency.

Level II: Requires a minimum 5 years of experience as a writer of marketing communications or customer communications content for B-to-C or B-to-B audiences, either in-house or with an agency.

Level III: Requires a minimum 7 years writing and managing digital content for B-to-C and B-to-B audiences either in-house or with an agency.

CenterPoint Energy is an Equal Opportunity Employer looking to employ and advance in employment qualified minorities, females, people with disabilities, and veterans.

More Jobs Like This
Senior Product Marketing Manager, Data Products, at FullContact   Denver, Colorado
FullContact 2 Weeks Ago
Product Marketing Manager   Arlington, Virginia
Surescripts Yesterday
Summer Marketing Analyst Intern   New York, New York
Transatlantic Reinsurance Company 2 Days Ago
Help is on the way!
We're sorry you are having trouble applying for this job.

Please try loading this job using the following link before submitting your help request:
Powered By Naylor Association Solutions
Subscribe to Nonprofit Career Fair