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At CEC Entertainment, we build careers around great food, family and fun! Our purpose and our passion is to create the best place for kids and families to eat and play!

CEC Entertainment, the global leader in family entertainment and operator of Chuck E. Cheese's and Peter Piper Pizza restaurants, has an exciting opportunity available at our Support Center based in Irving, TX for a Web & Search Marketing Manager.  Who wants to join our dynamic team!

The Web & Search Marketing Manager will report to the Director, Digital Marketing and act as the internal search, analytics, and technical web expert responsible for working on internal and agency-led initiatives. This is an ideal opportunity for someone who excels in technical literacy and has in-depth search expertise. The manager provides support within the marketing team, and actively assists in managing our agency partners to successfully guide the business through PPC, SEO, Web and digital analytics initiatives. This person will work closely with the Director to pursue strategic digital projects including: website development, regression testing, web management and maintenance; reservation system management and enhancements; SEO/SEM strategy and execution, mobile game application development and support. 

The ideal candidate will be an experienced digital marketing professional who is strategic, customer centric, exceptionally analytical, and able to lead the development of innovative solutions to maximize the digital customer experience. The candidate must be data driven with a well-rounded digital background including command of SEO, PPC, web development and analytics.

We are seeking a candidate with a strong sense of accountability and a proven ability to successfully plan and manage a substantial volume of both diverse and high-investment projects with excellence and precision. The candidate must be comfortable working across functional lines to influence and support digital impact on the business. The candidate should have exceptional interpersonal skills and a track record of effective working in a collaborative, team-based environment, and should be self-motivated, self-directed and confident in making sound business decisions.

Lastly, this candidate must have deep knowledge of the latest web & mobile based technologies and search trends. The candidate should have experience with digital marketing software and reporting tools (i.e., Google Analytics, Sitefinity or similar CMS system, Google Tag Manager) and should be familiar with HTML and CSS development

Primary Roles and Responsibilities:

  • Perform all duties and responsibilities with a friendly sense of urgency in support of our corporate objectives, including: "If you are not serving the Guest, serve someone who is."
  • Website Development and Management (35%)
  • SEO/SEM (25%)
  • Ecommerce (20%)
  • Digital Analytics (15%)
  • Mobile App (10%)

 

Primary Qualifications:

  • Bachelor’s Degree in Marketing or similar filed required
  • Interactive or Digital professional industry experience required
  • Google Analytics Certification and Google Ad/Words Certification strongly desired
  • 5+ years of marketing experience, 3+ years digital marketing experience required
  • 3+ years experience with PPC and SEO
  • 2 years experience in Google Analytics or similar reporting system
  • 2 years of Content Management System and Web Maintenance experience
  • Experience with developing responsive, “mobile-first” websites and apps
  • Excellent communication skills (written and oral) with an ability to adapt communication style to a number of different audiences.
  • Ability to manage and prioritize deadlines of diverse and high-investment projects
  • Enthusiastic, confident performer and team player with the ability and passion to work in a fast-paced, demanding environment
  •  

Physical Demands

To perform the duties of this position, the incumbent must have the ability to sit, walk, stand, bend, twist, reach, and carry, lift, pull, push between 1 – 25 lbs. Incumbent must use a computer, with repetitive movement of both hands. Incumbent must be able to work an 8-hour shift, with some overtime. Incumbent must also be available to travel to various locations by airplane or by operating a vehicle if needed.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions is included. 

The Company

For more than 40 years, CEC Entertainment has proudly served as the nationally recognized leader in family dining and entertainment and the place Where A Kid Can Be A Kid®. As the award-winning, number-one, kid-friendly restaurant for millions of families across the world, the company and its franchisees operate a system of more than 603 Chuck E. Cheese's stores located in 47 states and 11 foreign countries and territories, and a system of more than 144 Peter Piper Pizza franchise and company-owned locations. More than 17,000 employees are dedicated to ensuring Every Guest Leaves Happy!

Benefits

CEC Entertainment offers a wide variety of benefits including medical, dental, vision, life, disability and 401(k) retirement savings plan to eligible U.S. employees as part of their overall employment package. We also offer job training and career growth opportunities.

At CEC Entertainment, we believe that our workforce should reflect the diverse backgrounds, experiences and perspectives of the many guests we serve. As an Equal Opportunity Employer, we do not discriminate against applicants due to race, ancestry, color, genetics, gender identity, gender expression, sexual orientation, national origin, religion, age, physical or mental disability, pregnancy, veteran status, or on the basis of any other federal, state or local protected class. Employment is contingent upon a successful background check and drug screen. Applicants must be eligible to work in the United States.

NOTES:

Additional Salary Information: Base + incentive
Internal Number: 15065
About CEC Entertainment
For 40 years, CEC Entertainment has proudly served as the nationally recognized leader in family dining and entertainment and the place Where A Kid Can Be A Kid®. As the award-winning, number-one, kid-friendly restaurant for millions of families across the world, the company and its franchisees operate a system of more than 603 Chuck E. Cheese's stores located in 47 states and 11 foreign countries and territories, and a system of more than 144 Peter Piper Pizza franchise and company-owned locations. More than 17,000 employees are dedicated to ensuring Every Guest Leaves Happy! Benefits CEC Entertainment offers a wide variety of benefits including medical, dental, vision, life, disability and 401(k) retirement savings plan to eligible U.S. employees as part of their overall employment package. We also offer job training and career growth opportunities. * * * At CEC Entertainment, we believe that our workforce should reflect the diverse backgrounds, experiences and perspectives of the many guests we serve. As an Equal Opportunity Employer, we do not discriminate against applicants due to race, ancestry, color, genetics, gender identity, gender expression, sexual o...rientation, national origin, religion, age, physical or mental disability, pregnancy, veteran status, or based on any other federal, state or local protected class. Employment is contingent upon a successful background check and drug screen. Applicants must be eligible to work in the United States.
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