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A small independent graduate school seeks an energetic individual to manage marketing efforts. The successful candidate with the support of the marketing staff will work closely with the School’s senior management team to create and implement integrated marketing and communications plans. The ideal candidate will be knowledgeable about branding, social media, digital advertising, and web design and have experience measuring results of marketing campaigns. Candidates should demonstrate success in adapting messaging to various target audiences.

Responsibilities:

•Supervise the Marketing Coordinator. (1 FTE) •Plan and administer the school’s marketing operations budget •Implement consistent messages and design throughout the school’s marketing materials. •Implement high quality, integrated marketing communications programs (e.g. direct mail, email marketing, social media marketing, print and radio advertising). •Write email and web site content. Recruit blog writers. •Supervise web site design and maintenance, blog, and other social media outlets. •Plan and oversee special recruitment events. •Manage mailing lists. •Evaluate strategy and implementation of all programs and use results for improvement.

Interested candidates should send a cover letter and resume to panettac@bgsp.edu.

REQUIREMENTS:

Five or more years of experience in managing and executing a wide variety of marketing projects with attention to detail in a deadline-driven environment. Experience should include significant decision-making authority in planning, organizing, and directing which demonstrates strong interpersonal skills, leadership, and problem-solving abilities.

About Boston Graduate School of Psychoanalysis
At BGSP, we use our understanding of unconscious dynamics to help solve problems of emotional suffering and destructive action. In this way, we help individuals, groups, and communities free their creative energy to live satisfying lives in cooperation with others. As a graduate school, we teach students to actualize this personally and professionally by bringing psychoanalysis to bear on individual, social and cultural problems. BGSP’s educational programs train psychoanalysts, counselors, interdisciplinary scholars, and social justice advocates. Through our Therapy Center and work in the community, students and graduates work to help people directly improve their lives.
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